Toshiba | NRF 2018

13-15 Janurary 2018

Working in connection with Exhibit Design Company, Exhibitus, we were commissioned by TOSHIBA to design and a produce a string art mural depicting “The Joy of Shopping” at the National Retail Federation (NRF) Big Show in New York January 2018. The ever-evolving installation lured attendees to Toshiba booth again and again to check the progress. However, the work in progress also served as the perfect conversation starter for booth staffers, allowing them highlight TOSHIBA’S, “Designed for Retail” solutions that enable retailers to deliver enriched shopping experiences.

The mural is now permanently installed at TOSHIBA HQ in Durham, North Carolina

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